eNewsletters

enewsletters are a cost-effective way of keeping in touch with your customers and building profitable long term relationships with them. They allow you to establish ongoing dialogues that can add value to your offering, strengthen the position of your brand in the hearts and minds of your customers, and provide additional sales opportunities.

Our e-newsletters module provides all the tools you need to put together powerful e-newsletters with the minimum of fuss.

Our system can be plugged into any website. It integrates powerful email capture and emailshot facilities to give you a very cost-effective way of communicating with your customers.

We track and report on all of our e-newsletter campaigns, so that you can instantly monitor their performance.

We provide you with a professionally designed email template into which you can add your images and text. The system supports multiple lists, and manages all of the administration including new subscribers, unsubscribers and bounced emails. No technical skills are required to use the system.

Features & Benefits

The e-mail marketing system provides you with easy-to-use tools to:

• Manage your subscribers (add, delete, modify, import and export)
• Create your emails using pre-designed HTML templates
• Insert and format text images (from your Image Bank)
• View an archive of previous email newsletters
• Add images to your Image Bank

The module automatically:

• Adds instructions to your emails about how to be removed
• Gives the facility for recipients to remove their details from your list
• Removes bounced or incorrect emails
• Gives readers the ability to “send to a friend”

The module provides reports on the number of:

• Emails sent
• Emails opened
• Clicks on a link by link basis
• Bounced emails
• Unsubscribers
• Emails referred to a friend