Mosaic 2.0 Personalisation

Mosaic 2.0 Personalisation is a ASP.net and C#2 based module for the Mosaic Content Management System that will exponentially increase the funcitonality of your site.  Current online trends are showing that user interaction and generated content will help to increase traffic and customer retention.

The Aim

Personalisation is designed to work in tandem with current behavioural trends and not against them. It is designed to seamlessly integrate into both new and existing Mosaic sites, complimenting designs and will be tailored to meet design and functional requirements. It will harness and utilise user-generated content (UGC) to maximise conversion potential within your website. It will also assist companies in improving their understanding of customer behaviour and therefore strengthen retention rates.

Key Features

• Personalised editable homepage, displaying purchase history (subject to client integration) and short-lsited products
• Integrated blogs, with their own unique url, helping direct more traffic into your site
• Customer photographs, complete with ratings
• User profiles, generating community environment and encouraging interaction
• Flexible integrated forum, allowing for targeted advertising and product relation
• Product reviews and ratings, increasing credibility of products and aiding marketing focus
• User configurable email and SMS notifications

Future developments and additions

• My Departure Lounge - going on a group holiday? The Departure Lounge overcomes first day nerves by letting you get to know your fellow travellers before leaving
• My Travel Planner - gone are the days of having to hunt around for activities in foreign countries. The Travel Planner will suggest activities and locations during your trip and tailor it to your holiday experience
• My Places - share your trips and experiences with your friends and fellow travellers, with a personalised world showing off your adventures
• Pre-defined themes and templates - let your customer choose how they want to view your site